Attract guests each season of the year. B&B Consulting shares ideas for displaying seasonal decorating and offering seasonal foods as well as guest activities and promotions. Inns stay top of mind with guests when they actively post on social media.
Seasonal Decor
The items listed below are fairly easy to switch during the seasons. This encourages your guests to visit throughout the year because they will always have something different to see.
- Art
- Baskets
- Bowls
- Candles
- Clocks
- Crates
- Decorative boxes
- Flowers & plants
- Mirrors
- Pillows
- Rugs
- Signs
- Topiaries
- Table settings
- Trays
- Vases
- Wreaths
Summer Season
Decor
- Candles: peach, watermelon, pineapple, and coconut
- Colors: white, green, purple, sunny yellow
- Flowers & plants: daisy, geraniums, impatiens, lilies, marigolds, rhodendrons, vinca, & zinnia
Foods
- Blackberries
- Blueberries
- Broccoli
- Cucumber
- Green beans
- Nectarines
- Peaches
- Raspberries
- Tomatoes
- Watermelon
- Zucchini
Activities
- Kayaking
- Painting
- Picnicking
- Porch swinging
- Swimming
- Waterskiing
Promotions
- “Dog Days of Summer” (for pet-friendly accommodations)
- “Summer Sun Adventure”
Fall Season
Decor
- Candles: pumpkin spice, toasted marshmallow scent
- Colors: deep orange, red, yellow, rich blues & greens
- Flowers & plants: aster, begonia, calendula, chrystanthemum, petunia, sunflowers
Food
- Apples
- Butternut squash
- Cauliflower
- Cranberries
- Figs
- Grapes
- Mushrooms
- Pears
- Pomegranate
- Potatoes
- Pumpkins
- Sweet potatoes
Activities
- Apple orchard visiting
- Geocaching
- Hiking
- Photography
- Pumpkin picking
- Rock climbing
Promotions
- “Autumn Leaves” (could include a fall foliage tour)
- “Fall Back in Love” (romance package)
Winter Season
Decor
- Candles: pine forest, apple, vanilla
- Colors: rich blue, green, red, purple, & yellow
- Flowers & plants: flowering kale, holly, ivy, narcissus, primrose, sweet pea, violets
Foods
- Chestnuts
- Grapefruit
- Kale
- Leeks
- Lemons
- Oranges
- Radicchio
- Radishes
- Rutabaga
- Turnips
Activities
- Ice fishing
- Skating
- Skiing
- Sledding
- Snowshoeing
Promotions
- “Ski the Slopes” (if skiing is in your local area)
- “Winter Wonderland”
Spring Season
Decor
- Candles: notes of peonies, fresh rain and eucalyptus
- Colors: bright green, yellow, red and blue colors
- Flowers & plants: dianthus, hydrangea, lilacs, pansies, snapdragon, & tulips
Foods
- Apricots
- Artichoke
- Asparagus
- Avocado
- Carrots
- Celery
- Chives
- Mango
- Mustard greens
- Pineapple
- Rhubarb
- Strawberries
Activities
- Baseball game
- Biking
- Bird watching
- Fishing
- Frisbee
- Mini golf
Promotions
- “Have a Spring Fling” (a romance package)
- “Spring Forward”
B&B Consulting
Hopefully, this gives you some fun and practical ideas to attract guests each season. In a future blog post, we will be sharing ideas of ways to celebrate the holidays with your guests. You’re welcome to contact Rob Sales of B&B Consulting. We’re here to help you with your B&B real estate and B&B consulting needs.