How to Attract Even More Summer Guests with Incredible Seasonal Splendor

How to Attract Even More Summer Guests with Incredible Seasonal Splendor

Summer offers a prime opportunity for bed and breakfast innkeepers to highlight the unique appeal of their hospitality properties to summer guests. Moreover, as the days lengthen and warm, guests are naturally drawn to the picturesque and peaceful settings of a B&B.

This season goes beyond outdoor activities; it accentuates the serene beauty of the inns. This is an ideal season when guests can enjoy moments like sipping coffee on a sunny patio or relaxing under the stars in a lush garden. Thus, transforming simple stays into enchanting escapes.

Innkeepers can enhance these experiences by refining their decor. B&B inns can display vibrant gardens, incorporate personalized touches, and exceed guest expectations. Guests seek immersive experiences that rejuvenate them. This makes summer the ideal time to showcase bed and breakfasts as idyllic retreats. Especially inns with captivating gardens and warm, inviting atmospheres.

This strategic approach not only attracts summer guests seeking serene escapes. It also bolsters the inn’s reputation as a premier summer destination. Therefore, this ensures memorable experiences that prompt summer guests to return and yield favorable reviews year after year.

glass jar with freshly picked summer flowers on table indoors

Effectively Infuse Your Space with Garden-Inspired Elements

  • Floral Elegance: Use fresh-cut flowers and potted plants in common areas and rooms to enhance the atmosphere with vibrant colors and natural scents.
  • Refreshment Redefined: Serve guests infused waters flavored with garden herbs like mint, basil, or lavender for a refreshing indoor taste.
  • Decorative Touches: Apply botanical prints and floral patterns on cushions, curtains, and bedding to create tranquil garden retreats.
  • Farm-to-Table Flavors: Use garden-grown produce in your meals and serve them in garden settings to connect guests with the local environment.
  • Engaging Activities: Offer garden tours and DIY floral arranging sessions to involve guests in sustainable practices.
  • Sensory Integration: Incorporate water features or wind chimes for soothing sounds, and use mirrors to reflect greenery, enhancing the indoor garden ambiance.

Thus, by blending these elements, you create a cohesive and immersive experience that mirrors the serenity of your garden, making each stay uniquely memorable.

summer guests patio seating big flowers and shrubs

Captivate Summer Guests with Your Summer Gardens

Summer gardens at bed and breakfast inns captivate summer guests with their vibrant colors, lush growth, and dynamic ecosystems. So this sets the garden apart from other seasons:

  • Vibrant Blooms and Diverse Colors: Gardens overflow with colorful, photogenic blooms, creating a visually stunning environment that draws guests outdoors.
  • Extended Daylight: Longer days enhance garden colors, offering more time for guests to enjoy serene strolls and the magical summer light.
  • Warmth and Comfort: The warm weather invites guests to spend more time outside, whether for picnics or lounging in the garden’s natural splendor.
  • Lively Wildlife: Increased wildlife activity adds a dynamic element to the garden, enriching the guest experience with nature’s vibrancy.
  • Engaging Activities: Utilize the season for outdoor events like concerts and garden tours, providing unique experiences that showcase your garden’s beauty.
  • Rich Sensory Experiences: Summer intensifies the garden’s scents and sounds, creating a deeply sensory experience for guests.
  • Abundant Growth: Fruit trees and vegetable patches offer guests the freshest tastes right from the garden, enhancing their culinary experience.

These elements make summer gardens both visually arresting and an unforgettable part of the experience for the summer guests at your inn.

summer guests can see containers with flowers and produce plants

Summer Decor Tips for Bed and Breakfast Inns

To enhance the ambiance and create an inviting atmosphere for summer guests, focus on both aesthetic appeal and functionality in your decor. Here are streamlined tips to refresh your B&B this season:

  • Light and Airy Materials: Use natural materials like linen or cotton for drapes, bed linens, and upholstery to keep rooms cool and visually appealing. Avoid dark, heavy fabrics that trap heat, maintaining a cool indoor environment.
  • Natural Elements: Incorporate elements like rattan and bamboo to foster a refreshing vibe that connects guests with nature.
  • Outdoor Spaces: Enhance patios and gardens with comfortable furniture and ambient lighting, such as string lights. Adding elements like hammocks or swing seats can transform these areas into perfect retreats for relaxation. Ensure outdoor areas are well-maintained to enhance guest comfort and extend luxurious comfort into nature.
  • Local and Sustainable Decor: Integrate local crafts and artwork to reflect the area’s summer vibes, providing guests with a unique local experience and supporting the community. Employ upcycled furniture and eco-friendly decor to add an artisanal touch while aligning with environmental values.
  • Color and Fabric Choices: Choose vibrant yellows, blues, and greens, along with floral patterns, to energize spaces and echo the blooming outdoors. Opt for light, flowing fabrics such as cotton and silk to add elegance and maintain comfort without compromising on guest comfort.

Additional Tips:

  • Incorporate fresh flowers and plants to bring the garden’s vibrancy indoors, enriching the guest experience with natural beauty.
  • Display local artwork to further enhance the decor and enrich the overall ambiance.
  • Keep the decor simple to avoid overwhelming the space, and ensure all decorative elements harmonize for a cohesive look.

By integrating these elements thoughtfully, you can ensure your bed and breakfast looks appealing, but also offers a comfortable and memorable experience. Thus, making it a sought-after destination during the vibrant summer months.

summer guests can view butterflies on flowers

The Uniqueness of Gardens at B&B Inns for Summer Guests

Summer gardens at bed and breakfast inns enhance guest stays with their vivid colors, delightful fragrances, and tranquil sounds of nature, creating a serene atmosphere perfect for relaxation. The visual splendor of blooming flowers and lush greenery, often alive with fluttering butterflies, elevates your inn’s aesthetic appeal.

Fragrant blooms like lavender and jasmine infuse the air with soothing aromas, promoting peace and rejuvenation throughout your property. The natural sounds of birds and rustling leaves further help guests unwind and connect with the environment.

A diverse garden not only beautifies your landscape, but also supports wildlife, providing habitats and food sources that appeal to nature enthusiasts and eco-conscious travelers, positioning your inn as a sustainable retreat. This biodiversity also sustains a healthy garden ecosystem, reducing the need for chemical treatments. Thus, this offers educational opportunities for summer guests through activities like guided nature walks and bird watching.

By developing a vibrant, biodiverse garden, innkeepers enhance the charm and sustainability of their properties, enrich guest experiences and increase the attractiveness of their bed and breakfasts. Thus, this commitment to natural beauty and ecological balance significantly boosts guest satisfaction and highlights the unique value of staying at your inn.

wicker basket of fresh picked garden tomatoes and fresh picked limes

How to Effectively Bring the Garden Indoors for Summer Guests

Integrating elements from your summer garden can seamlessly enhance the indoor ambiance of your bed and breakfast. Therefore this blends outdoor charm with indoor comfort and profoundly enriching the guest experience.

Decorating with Cut Flowers and Potted Plants:

  • Aesthetic Appeal and Scent: Strategically place cut flowers and potted plants throughout indoor spaces. The vibrant colors and soothing scents of roses, lilies, or gardenias transform rooms into welcoming retreats.
  • Visual Harmony: Match indoor decor with outdoor garden varieties to create a seamless flow between the indoors and outdoors, boosting guest satisfaction.

Offering Garden-Fresh Foods on the Menu:

  • Farm-to-Table Dining: Feature garden-grown ingredients in your menus to ensure freshness and introduce guests to local flavors. This commitment to sustainability enhances dining experiences and supports local agriculture.
  • Educational Dining: Use menu descriptions to inform guests about the sustainable origins of the ingredients, promoting awareness of local agriculture and ecological practices.

By incorporating these garden elements indoors, you not only create visually appealing and aromatic spaces. Moreover, you also offer a taste of the local environment, making guests’ stays uniquely enjoyable and memorable.

Organizing Indoor Activities that Reflect Outdoor Abundance

Enhance your guests’ experience by bringing the abundance of your summer garden indoors through engaging and creative activities:

  • Floral Arrangement Classes: Offer guests the opportunity to create their own floral arrangements. This hands-on activity allows guests to engage directly with the vibrant beauty of your garden, taking a piece of it home with them.
  • Garden-Inspired Workshops: Conduct workshops where guests can make herb-infused oils, vinegars, or create botanical art. These nature-inspired activities not only keep guests entertained, but also connect them more deeply with the natural elements of your inn.

By integrating these garden-themed activities into your indoor offerings, you enhance both the visual and aromatic appeal of your inn. More importantly, you forge a deeper connection between your summer guests and the natural world.

This thoughtful blend of indoor and outdoor experiences ensures that the relaxing and vibrant essence of summer is felt throughout their stay. Thus making it a uniquely enriching and memorable part of their visit to your bed and breakfast.

summer guests yoga retreat mat and flowers

Making the Most of the Season: Specials for Summer Guests

Embrace the vibrant summer months by introducing exclusive packages and unique events that highlight relaxation, adventure, and joy at your bed and breakfast. Thus, by offering these distinctive experiences, you not only enhance the guest experience, but also set your B&B apart from competitors.

Special Packages or Promotions:

  • Themed Getaways: Tie packages to local festivals or events, complete with tickets and themed amenities like picnic baskets for outdoor concerts.
  • Wellness Retreats: Create retreats that focus on rejuvenation, such as yoga or garden meditations, complemented by organic meals prepared with ingredients from your garden.

Unique Experiences for Summer Guests

  • Nighttime Garden Tours: Illuminate your garden with lanterns for guided evening walks, revealing its nocturnal beauty.
  • Outdoor Movie Nights: Convert your garden into an outdoor cinema featuring classic films, cozy seating, and a concession stand with snacks.

Event Hosting Tips:

  • Smooth Execution: Plan meticulously, prepare for weather contingencies, and communicate clearly to ensure events run smoothly.
  • Local Collaboration: Enhance your offerings by partnering with local businesses or artists, adding unique touches to your events and supporting the community.
summer guests wooden boardwalk to beach sand and ocean

Economical Strategies to Enhance Experiences for Summer Guests

  • Natural Settings: Use the natural beauty of your surroundings for stargazing or nature walks, which require minimal resources.
  • DIY Activities: Organize crafting or gardening workshops using materials from your property.
  • Repurpose Common Areas: Utilize communal spaces for movie nights or reading nooks, stocked with donated or second-hand items.
  • Seasonal and Cultural Events: Keep guests informed about local festivals and host themed dinners using garden-grown ingredients to authentically enhance dining experiences.

By implementing these strategies, your B&B will offer memorable experiences. In addition, your inn will be seen as a versatile and appealing destination. In addition, these efforts, including thoughtfully curated concessions with unique and local offerings at events, will significantly contribute to your inn’s success. This includes attracting new visitors and delighting summer guests.

summer floral centerpiece dining table

Yielding Better Results for Summer Guests & For Your Business

Enhancing the summer experience at your bed and breakfast can transform visits into extraordinary journeys. Moreover, by integrating the vibrant beauty of summer gardens, refreshing your decor, and crafting unique experiences, you significantly boost guest satisfaction and marketability. In addition, this strategic approach results in increased bookings, higher guest retention, and better reviews. Therefore, this contributes to a thriving business.

Your creativity and local insights make each B&B a captivating summer retreat. It truly reflects its unique character and location. By leveraging these qualities, you create unforgettable summer escapes that resonate deeply with guests. Thus, leaving them with lasting memories and a strong desire to return.

National Decor Suppliers

Ace Hardware

Crate & Barrel

Gardener’s Suppliers Company

Home Depot



Pier 1

Pottery Barn

Restoration Hardware

Tractor Supply Co.


West Elm

Williams Sonoma

World Market

B&B Consulting

Are you looking to buy or sell a bed and breakfast inn located in North Carolina, South Carolina, or Georgia? Contact Licensed Realtor Rob Sales for a complimentary consultation. In addition to his decades of experience as a realtor, he and his wife Jane owned and operated successful bed and breakfast inns.