How to Attract Guests Each Season of the Year

Attract guests each season of the year. B&B Consulting shares ideas for seasonal decor and foods as well as guest activities and promotions. Inns stay top of mind with guests when they actively post on social media.

Seasonal Decor

Summer, Fall, Winter, Spring; one season represented in each of the 4 images

The items listed below are fairly easy to switch during the seasons. This encourages your guests to visit throughout the year because they will always have something different to see.

  • Art
  • Baskets
  • Bowls
  • Candles
  • Clocks
  • Crates
  • Decorative boxes
  • Flowers & plants
  • Mirrors
  • Pillows
  • Rugs
  • Signs
  • Topiaries
  • Table Settings
  • Trays
  • Vases
  • Wreaths

Summer

the word summer written in the water next to footprints in the sandy beach

Decor

  • Candles: peach, watermelon, pineapple and coconut
  • Colors: white, green, purple, sunny yellow
  • Flowers & plants: daisy, geranium, impatiens, lily, marigold, rhododendron, vinca, zinnia

Foods

  • Blackberries
  • Blueberries
  • Broccoli
  • Cucumber
  • Green Beans
  • Nectarines
  • Peaches
  • Raspberries
  • Tomatoes
  • Watermelon
  • Zucchini

Activities

  • Kayaking
  • Painting
  • Picnicking
  • Porch swinging
  • Swimming
  • Waterskiing

Promotions

  • “Dog Days of Summer” (for pet-friendly accommodations)
  • “Summer Sun Adventure”

 

Fall

the word fall written on a picture of an orange pumpkin next to leaves in the grass

Decor

  • Candles: pumpkin spice, toasted marshmallow scent
  • Colors: deep orange, red, & yellow; rich blues & greens
  • Flowers & plants: aster, begonia, calendula, chrysanthemum, petunia, sunflower

Food

  • Apples
  • Butternut squash
  • Cauliflower
  • Cranberries
  • Figs
  • Grapes
  • Mushrooms
  • Pears
  • Pomegranate
  • Potatoes
  • Pumpkins
  • Sweet potatoes

Activities

  • Apple orchard visiting
  • Geocaching
  • Hiking
  • Photography
  • Pumpkin picking
  • Rock climbing

Promotions

  • “Autumn Leaves” (could include a fall foliage tour)
  • “Fall Back in Love”

 

Winter

winter written on white boards with snowflakes and pine cones

Decor

  • Candles: pine forest, apple, vanilla
  • Colors: rich blue, green, red, purple and yellow colors
  • Flowers & plants: flowering kale, holly, ivy, narcissus, primrose, sweet pea, violets

Foods

  • Chestnuts
  • Grapefruit
  • Kale
  • Leeks
  • Lemons
  • Oranges
  • Radicchio
  • Radishes
  • Rutabaga
  • Tangerines
  • Turnips

Activities

  • Ice fishing
  • Skating
  • Skiing
  • Sledding
  • Snowshoeing

Promotions

  • “Ski the Slopes” (if skiing is in your local area)
  • “Winter Wonderland”

 

Spring

Spring written on picture of bird sitting on flowering tree branch

Decor

  • Candles: notes of peonies, fresh rain and eucalyptus
  • Colors: bright green, yellow, red and blue colors
  • Flowers & plants: dianthus, hydrangea, lilac, pansy, snapdragon, tulips

Foods

  • Apricots
  • Artichoke
  • Asparagus
  • Avocado
  • Carrots
  • Celery
  • Chives
  • Mango
  • Mustard greens
  • Pineapple
  • Rhubarb
  • Strawberries

Activities

  • Baseball game
  • Biking
  • Bird watching
  • Fishing
  • Frisbee
  • Mini golf

Promotions

  • “Have a Spring Fling” (a romance package)
  • “Spring Forward”

 

Hopefully this gives you some fun and practical ideas to attract guests each season. In a future blog post, we will be sharing ideas of ways to celebrate the various holidays throughout the year with your guests. You’re welcome to contact Rob Sales and Lori Blass of B&B Consulting. We’re help you with your B&B real estate and B&B consulting needs.